dannozick 2014-03-16 20:56:39

            Before a technical communicator provides information to their audience, they must make sure that the information is provided in a context and design that allow the user to fully understand, value, and use the product. Even after delivering the information to the audience, communicators must evaluate how well the product informs, and add improvements should they be needed. Rhetorical and evaluation skills are required of a professional communicator so that they can efficiently analyze this data, thereby refining their product. One part of the readings by Ceraso and Mirel that I found interesting was the severity rankings used to analyze the quality of artifacts that technical communicators work on. It is an efficient way to compare work to the standards that technical communicators are held too, thereby making the process of refining a product more efficient. This scale will be helpful in Project 2 because it will allow us to quickly analyze different aspects of the website and find how we can improve their rhetoric so that they deliver their messages more clearly.